IMG
April 11, 2025

Carbon Markets: Trading Solutions or Just Greenwashing?

Carbon Markets: Trading Solutions or Just Greenwashing? In an era of heightened awareness about climate change, carbon markets have emerged as a potential solution for reducing global emissions. But as the urgency to combat climate change increases, questions arise about the true effectiveness of these markets. Are carbon markets a legitimate trading solution that can help us meet our net-zero targets, or are they just another form of greenwashing, allowing companies to appear sustainable without making real changes? In

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IMG
April 9, 2025

Are EVs Truly Zero Emission? Unpacking Their Full Environmental Impact

Are EVs Truly Zero Emission? Unpacking Their Full Environmental Impact Electric vehicles (EVs) have emerged as a cornerstone of the global shift toward clean transportation. Marketed as “zero-emission” alternatives to gasoline-powered cars, EVs have gained traction for their potential to combat climate change. However, the reality is more nuanced. While they produce no tailpipe emissions, the entire lifecycle of an EV—from raw material extraction to manufacturing, energy consumption, and disposal—reveals a broader environmental footprint. To understand the true impact

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Path to Net Zero: How Businesses Can Achieve Carbon Neutrality
April 8, 2025

Path to Net Zero: How Businesses Can Achieve Carbon Neutrality

Path to Net Zero: How Businesses Can Achieve Carbon Neutrality In today’s world, where climate change is no longer a distant concern, businesses are increasingly being called upon to reduce their environmental impact. The concept of “net zero” or carbon neutrality is quickly becoming a key focus, not just for governments, but for the private sector as well. Achieving carbon neutrality is critical not only for the environment but also for businesses aiming to remain competitive, sustainable, and in

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Climate Chaos: Adapting to the New Business Normal
April 7, 2025

Climate Chaos: Adapting to the New Business Normal

Climate Chaos: Adapting to the New Business Normal The world is facing an era of unprecedented climate instability. From extreme weather events to supply chain disruptions, businesses are no longer just observers of climate change—they are on the front lines. Companies that fail to adapt risk financial instability, operational challenges, and repetitional damage. The new business normal is one where sustainability and resilience must be embedded into every decision. The Reality of Climate Chaos Rising global temperatures, erratic weather

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Img
April 5, 2025

ZERO EMISSION, REAL AMBITIONS: THE BUSINESS PATH TO SUSTAINABILITY

What Are Zero Emissions and why it matters Zero emissions refer to the complete elimination of greenhouse gas emissions, particularly carbon dioxide (CO2), from human activities. This means that no harmful pollutants are released into the atmosphere from energy production, transportation, manufacturing, or other industrial processes. Achieving zero emissions is essential to mitigating the impacts of global warming and protecting ecosystems. The primary driver behind zero emissions is the urgent need to curb climate change. Rising global temperatures

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greenplanet
March 27, 2025

Green Goals, Bigger Gains: How Sustainability Drives Business Success

In today’s fast-paced world, sustainability is no longer just a feel-good term — it’s a key ingredient for long-term business success. Companies that set green goals are discovering they can reduce costs, boost profitability, and build stronger connections with eco-conscious consumers. Let’s dive into how going green can unlock bigger gains for businesses. Why Green Business Practices Matter Adopting eco-friendly business strategies isn’t just good for the planet; it’s essential for staying competitive. Here’s how sustainability is transforming

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BRSR
November 22, 2024

The Future of BRSR Reporting in India: Paving the Path to Responsible Business

The Future of BRSR Reporting in India: Paving the Path to Responsible Business  India’s corporate world is buzzing with a new mandate that is set to redefine business responsibility and transparency—the Business Responsibility and Sustainability Reporting (BRSR) framework, introduced by the Securities and Exchange Board of India (SEBI). This framework is more than just a compliance requirement—it represents a proactive approach toward sustainability and responsible business practices. This revolutionary initiative has put sustainability reporting in the spotlight,

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Sustainable Development Goals
July 10, 2024

What are Sustainable Development Goals (SDGs) ?

Introduction In the realm of sustainability, two acronyms often come up: SDGs and ESG. What exactly are they, and how do they work together to shape a better future for our planet? The Sustainable Development Goals (SDGs) have emerged as guiding stars in our quest for a world where economic prosperity, environmental stewardship, and social justice coexist. Established in 2015, these 17 goals represent our collective aspirations for a more sustainable and equitable future by 2030. But how do SDGs intertwine

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Sustainability in India
June 15, 2024

Understanding Sustainability: PRO INDIA’s Comprehensive Guide

Social Media!! Social Media!! Social Media!! The Fever is Never Ending. In a world where buzzwords come and go like fleeting trends, ‘SUSTAINABILITY’ in India stands as an enduring beacon of hope and a guiding principle for a better tomorrow. But what exactly is sustainability? Is it merely a trendy term or a profound philosophy shaping our collective destiny? At its core, sustainability in India means meeting present needs without compromising future generations’ ability to meet their own. For PRO INDIA, sustainability

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