The role of solar power in Achieving net zero Image generated
April 24, 2025

The Role of Solar Power in Achieving Net-Zero Targets

Introduction: Solar Power and the Net-Zero Challenge As the world grapples with the climate crisis, achieving net-zero emissions has become a top priority for governments, industries, and communities. The urgent need to reduce greenhouse gas emissions-primarily carbon dioxide from fossil fuel combustion-has turned the spotlight on renewable energy technologies. Among them, solar power stands out as a leading solution due to its abundance, sustainability, and decreasing costs. Solar energy, once considered a

Read more
April 21, 2025

Plastic Waste Management in Business: Responsibility, Regulation, and Opportunity

Plastic Waste Management in Business: Responsibility, Regulation, and Opportunity In today’s sustainability-conscious world, plastic waste management (PWM) has evolved from a compliance checkbox to a core business strategy. For companies across industries, managing plastic responsibly is not just about protecting the environment—it’s about protecting brand reputation, reducing costs, and staying competitive in a market that increasingly values environmental ethics. Plastic: A Business Convenience or a Long-Term Cost? Plastics have long been favored by industries for

Read more
April 17, 2025

🌐 Climate Lockdown: Capture in Action

🌐 Climate Lockdown: Capture in Action In the wake of the global pandemic, the world witnessed how swiftly and dramatically governments can impose lockdowns, reshape societies, and redefine “normal.” As we pivot from one global emergency to another—from health to environment—a new phrase has begun to emerge in policy discussions and media speculation: “climate lockdown.” But this isn’t some dystopian conspiracy. In fact, pieces of the concept are already being tested, implemented, and normalised across the globe.

Read more
April 16, 2025

Buying Green or Buying Time? : Reality of Greenwashing

Buying Green or Buying Time? : Reality of Greenwashing In an age where sustainability is not just a buzzword but a business imperative, companies around the world are racing to market themselves as “green,” “eco-friendly,” or “sustainable.” But how much of this is real, and how much is simply an illusion crafted for better sales and public perception? Welcome to the world of greenwashing – a term that is becoming increasingly relevant in the modern corporate landscape. What is Greenwashing?

Read more
April 15, 2025

🌍 A World in Flux: Why Our Weather Is Getting Wilder—and What We Can Do About It

🔥 Extreme Weather Is the New Normal Heatwaves in February. Flash floods in deserts. Snowstorms in cities that barely saw frost. Around the world, the weather is turning unpredictable—and dangerous. These events are not isolated incidents; they are part of a larger pattern driven by climate change. Scientists now agree: climate change is no longer a distant threat. It’s happening here and now. 🌡️ The Reality of a Warming Planet The Earth’s average temperature has already risen by more than 1°C since the pre-industrial

Read more
EPR
April 12, 2025

How Extended Producer Responsibility (EPR) Helps Fight Climate Change and Promote Circular Economy

How Extended Producer Responsibility (EPR) Helps Fight Climate Change and Promote Circular Economy As global efforts intensify to combat climate change, policy tools that promote sustainability are gaining traction. One such impactful strategy is Extended Producer Responsibility (EPR)—a system that places the responsibility of post-consumer waste management on producers. But how effective is EPR in addressing the climate crisis? This article explores how EPR reduces carbon emissions, promotes sustainable innovation, and supports the transition to a circular economy. What is Extended Producer Responsibility

Read more
SANRAKSHAN Awards 2025: A Call for Sustainability Leaders
January 18, 2025

SANRAKSHAN Awards 2025: A Call for Sustainability Leaders

What Are the SANRAKSHAN Awards 2025 and Why Are They Important? As we strive toward a sustainable future, recognizing and rewarding efforts in environmental protection and sustainability becomes essential. The SANRAKSHAN Awards 2025, organized in collaboration with the Central Pollution Control Board (CPCB) and the Ministry of Environment, Forest and Climate Change (MOEFCC), aim to do just that. This initiative highlights groundbreaking contributions to sustainability, with a special focus on plastic waste management. Let’s explore what the SANRAKSHAN Awards

Read more
May 26, 2020

B2B MARKETING: THE DIGITAL WAY

As Lockdown is getting lifted, companies are realizing that consumer preference is rapidly changing and moving away from the products & services offered. If you are in B2B business, you may be away from direct consumer yet getting affected by low & uncertain Customer demand for your OEM products. In such a situation, you may want to find new customers for your business. How do you start prospecting Customers during this post lockdown times where

Read more