Introduction In today’s business landscape, sustainability has become more than just a buzzword—it’s a competitive advantage. Consumers demand eco-friendly products, investors prioritise companies with strong Environmental, Social, and Governance (ESG) commitments, and regulators tighten their grip on corporate sustainability reporting. But with the rise of green claims comes the risk of greenwashing—when companies exaggerate or fabricate their environmental credentials to mislead stakeholders. So, how can we differentiate genuine corporate sustainability from deceptive marketing? The Rise of Greenwashing Greenwashing occurs
July 10, 2024
Introduction In the realm of sustainability, two acronyms often come up: SDGs and ESG. What exactly are they, and how do they work together to shape a better future for our planet? The Sustainable Development Goals (SDGs) have emerged as guiding stars in our quest for a world where economic prosperity, environmental stewardship, and social justice coexist. Established in 2015, these 17 goals represent our collective aspirations for a more sustainable and equitable future by 2030. But how do SDGs intertwine
July 10, 2024
“In a world where the consequences of environmental degradation are increasingly evident, the importance of sustainability has never been clearer.” Sustainability means meeting the needs of the present without compromising the ability of future generations to meet their own needs. It involves minimizing our ecological footprint and fostering a harmonious relationship between humans and the environment. Let’s explore some creative and effective sustainability approaches that are paving the way for a greener future. Circular Economy Firstly, the circular economy aims to redefine
December 17, 2021
The India Plastics Pact is a collaboration between WWF India and CII—anchored at the CII-ITC Centre of Excellence for Sustainable Development (CESD), and supported by WRAP, a global NGO based in the UK. WRAP is providing operational and technical support to many other Plastics Pacts, as well as running the UK Plastics Pact. The Plastics Pact envisions a world where plastic is valued and does not pollute the environment. The India Plastics Pact is an ambitious, collaborative initiative that aims to
December 2, 2021
Procter & Gamble Co (PG.N) has lofty goals for cutting its environmental impact by 2030 but obtaining recycled plastic for more sustainable packaging is challenging, the company’s vice president of global sustainability said at the Reuters Next conference. Global supply chain issues are making obtaining environmentally sound packaging materials more difficult, Jack McAneny said on Friday, as the consumer goods giant scrambles to meet the demands of an increasingly eco-conscious consumer base. Read More at (Source) : https://www.reuters.com/business/sustainable-business/pg-faces-shortage-recycled-plastic-race-meet-sustainability-goals-2021-12-03/
November 8, 2021
PureCycle Technologies, Inc. (Nasdaq: PCT) announced the first product made from PureCycled plastic has launched. The first-of-its-kind sustainable plastic shower dispenser was brought to market and sold by EC30 and made from PureCycle’s ultra-pure recycled plastic transformed from trash found in the bins of U.S. stadiums. Bringing an ultra-pure recycled plastic product to consumers marks a milestone for PureCycle and changes the sustainable products game. Mike Otworth, CEO, PureCycle, said, “There is no doubt that consumers expect companies
October 21, 2021
New packaging models impact the cost of operations as it increases by about 20-25% depending upon the segment. Indian consumers are also on the lookout for brands that have social and environmental purposes Single-use consumer habits continue to pose a threat to the environment — particularly in the context of plastic packaging. According to the World Economic Forum, only 14% of plastic packaging is collected for recycling globally. Moreover, by 2050 the carbon footprint of plastics is expected
October 13, 2021
During the ongoing Myntra Big Fashion Festival, bubble wraps, plastic cello tapes and polycovers have been replaced with shredded materials and paper tapes/covers/boxes. In an attempt to reduce plastic waste, Myntra, India’s leading fashion and lifestyle e-commerce brand, has implemented plastic-free packaging for its ongoing edition of Big Fashion Festival that is being held from October 3-10. In addition to its own supply chain, Myntra’s seller partners have also adopted the green packaging defined by the platform. This milestone is a
October 5, 2021
PepsiCo will cut back on the use of virgin plastic and expand its SodaStream sparkling-water business to more markets amid growing calls from consumers, clients and climate change advocates to combat plastic waste.
As part of a new initiative called “pep+”, the Lays chips and Pepsi maker said on Wednesday it aims to reduce virgin plastic use per serving by half across all brands by 2030, and use 50% recycled content in all its plastic packaging.
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March 10, 2021
After creating a nationwide stir in 2018, the conversation on eliminating single – use plastics is back on! PM Narendra Modi initiated serious conversations to release guidelines in order to phase out the use of single-use plastics and pushed the Environment and Forest Ministry (moEFCC) on their lack of progress. MoEFCC may release the final draft of the definition of Single-use plastics and timeline to eliminate SUPs as early as next week! What do you think will be a part of
