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May 7, 2025

The Illusion of Sustainability: False Net-Zero and Carbon Neutral Claims

Introduction As climate change becomes a central global concern, terms like “net-zero” and “carbon neutral” have entered mainstream discourse. From multinational corporations to small businesses, everyone claims to be embracing sustainability. But are these claims always genuine? Unfortunately, the answer is no. In many cases, companies engage in greenwashing, misleading consumers with false sustainability narratives. Let’s dive into what false net-zero and carbon-neutral claims are, why they’re problematic, and how we

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May 6, 2025

The Truth Behind India’s EPR Credit System

♻️ Recycled Lies? The Truth Behind India’s EPR Credit System Over the past few years, Extended Producer Responsibility (EPR) has emerged as a critical policy instrument in India’s strategy to tackle plastic waste management. Its intention is noble: shift the responsibility of managing plastic waste from the public sector to those who produce it—producers, importers, and brand owners (PIBOs). However, despite a well-defined framework laid out by the Central Pollution Control Board (CPCB), India’s EPR credit system is

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May 5, 2025

Sustainable Packaging or Just More Plastic?

Sustainable Packaging or Just More Plastic? The Hidden Realities Behind the Green Labels Introduction In the race toward environmental responsibility, sustainable packaging has emerged as a key buzzword. From “biodegradable” wrappers to “eco-friendly” containers, industries are rebranding to appeal to environmentally conscious consumers. But beneath the green labels and recycled logos lies a question few dare to ask: Are we truly adopting sustainable packaging, or just reinventing plastic in a more marketable form? This

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ESG
May 2, 2025

Top 3 Competitive Advantages of Investing in ESG

Top 3 Competitive Advantages of Investing in ESG Capacity Building for Your Workforce Environmental, Social, and Governance (ESG) capacity building – training employees in corporate sustainability practices – is no longer a “nice-to-have” but a strategic necessity. In India’s fast-evolving business landscape, companies face rising stakeholder expectations and new regulations (such as SEBI’s ESG disclosure norms​). Studies show that a solid ESG program yields strong ROI and competitive edge. For example, 71% of global C-suite leaders

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May 1, 2025

Green Chemistry

Green Chemistry: Innovation Reducing Toxic Footprints in the Chemical Industry   Introduction: Why Green Chemistry Is Central to Industry Transformation As global industries confront the dual challenge of increasing production and reducing environmental burdens, the chemical sector stands at a pivotal crossroads. Historically linked with emissions, hazardous waste, and intensive resource consumption, chemical manufacturing is being redefined through green chemistry—a discipline focused on minimising environmental impact at the molecular level. This article explores how sustainable chemical processes, green innovation, and

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April 29, 2025

How GRI and BRSR Are Shaping the Future of Sustainability Reporting in India

Beyond Numbers: How GRI and BRSR Are Shaping the Future of Sustainability Reporting in India Sustainability reporting in India has come a long way. What was once seen as a voluntary exercise filled with lofty promises is now evolving into a structured, data-driven, and stakeholder-focused practice. Two frameworks are leading this change: the Global Reporting Initiative (GRI) and Business Responsibility and Sustainability Reporting (BRSR) mandated by SEBI. Together, GRI and BRSR

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April 26, 2025

EPR Credits or EPR Gimmicks? The Truth Behind Plastic Waste Claims

Introduction Today, sustainability is no longer just a trend—it’s a necessity. Among the tools promoting environmental responsibility, Extended Producer Responsibility (EPR) stands out, especially regarding plastic waste management. However, as EPR gains traction in corporate sustainability reporting, concerns are emerging. Are these EPR credits truly driving environmental change, or are they merely helping brands greenwash their image? In this blog, we dive deep into how EPR works, the rise of credit-based compliance, and why skepticism around plastic waste claims is growing. What is EPR

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The role of solar power in Achieving net zero Image generated
April 24, 2025

The Role of Solar Power in Achieving Net-Zero Targets

Introduction: Solar Power and the Net-Zero Challenge As the world grapples with the climate crisis, achieving net-zero emissions has become a top priority for governments, industries, and communities. The urgent need to reduce greenhouse gas emissions-primarily carbon dioxide from fossil fuel combustion-has turned the spotlight on renewable energy technologies. Among them, solar power stands out as a leading solution due to its abundance, sustainability, and decreasing costs. Solar energy, once considered a

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April 21, 2025

Plastic Waste Management in Business: Responsibility, Regulation, and Opportunity

Plastic Waste Management in Business: Responsibility, Regulation, and Opportunity In today’s sustainability-conscious world, plastic waste management (PWM) has evolved from a compliance checkbox to a core business strategy. For companies across industries, managing plastic responsibly is not just about protecting the environment—it’s about protecting brand reputation, reducing costs, and staying competitive in a market that increasingly values environmental ethics. Plastic: A Business Convenience or a Long-Term Cost? Plastics have long been favored by industries for

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April 21, 2025

Plastic Waste Management: A Global Call to Action

Plastic Waste Management: A Global Call to Action In the modern world, plastic is everywhere—from packaging and electronics to everyday items like bottles and bags. While its convenience is undeniable, its improper disposal has led to a crisis that demands immediate action. Plastic waste management is no longer an environmentalist’s concern—it’s a global responsibility. The Plastic Problem: A Global Crisis According to the United Nations, over 400 million tonnes of plastic are produced every year

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